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Yatco’s Show Books Offer Pocket-Sized Punch for Consumers, Brokers & Advertisers

PBBS Editions featured 304 PRO Member Yachts for Sale, Totaling more than $751,114,159

As a resource to consumers and members, YATCO, The Official MLS of Yachting™, releases guides for major boat and yacht shows. For the Palm Beach International Boat Show, YATCO published digital versions of both its YATCO PRO and YATCO SHOW BOOKS which included 304 PRO Member yachts for sale listings totaling more than $751,114,159.


Statistics bear out the success of these customized YATCO show products. Its YATCO PRO BOOK Yachts Miami Beach 2016 included 271 yachts for sale totaling over $12,980,250 and included 40 yachts over 120’.


YATCO’s FLIBS 2015 edition continues to be accessed with an average read-time of six minutes, a staggering statistic in the world of high speed texts, tweets and multimedia traffic. has over 2,000 unique users and member visits daily.


For the preeminent shows—Monaco, Fort Lauderdale, Miami and Palm Beach— YATCO’s comprehensive listings-at-a glance include all YATCO PRO™ Member yachts with their locations, pricing and specifications as well as lifestyle, boating and yachting advertising. To complement the professional version, YATCO offers a fully digital version.


“We debuted our print version of the SHOW BOOK at FLIBS 2015, Yachts Miami Beach and Palm Beach 2016 with great success,” says Steven Myers, YATCO Founder and CEO. “For more than a decade, we’ve provided YATCO PRO™ Members with valuable show lists. By now providing them, their customers and prospects with concise and compelling information in multimedia platforms, we’re able to provide enhanced value-added benefits to their membership. More, advertisers—including lux car, jewelry, jets, spirits, marinas and yacht companies—continue to media plan for the guides. A win-win for all.”


YATCO’s SHOW BOOKS are also digitally archived for easy year-round access:


To be Powered by The Official MLS of Yachting™ means experiencing the highest real time data, purest search results and administrative efficiencies, all synced instantly to preserve brand identity on technical platforms.

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